Shopify B2B

Hifas Da Terra

CLIENT
Hifas da Terra
PROJECT TYPE
Collaboration
PROJECT YEAR
2025
Improving Health Worldwide

Hifas da Terra is the biotechnological company of Hifas Group leader in Europe in the development of mushroom-based products higher quality.

Hifas da Terra has more than 15 active clinical studies in which the supplementation of its products is evaluated, including highly innovative clinical trials linked to projects Micromarker and Microimmunomama. Likewise, other studies developed by other companies of Hifas Group as Hifas Vet, Hifas Biologics and Hifas Forest.

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My Role
  • Implemented a dynamic country-specific navigation system that automatically detects B2B customer company codes and serves localized menu structures (ES, FR, IT, DE, UK) based on customer.current_company.external_id, with fallback to a default menu for unmatched cases—enhancing multi-market UX without manual country selection.
  • Architected a conditional menu selection engine using Liquid templating that evaluates company external IDs at runtime and dynamically assigns the appropriate navigation structure, enabling seamless localization for enterprise B2B accounts across 5 European markets.
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